Silex
Branding
Overview
Silex is a material studio specialising in natural stone surfaces for residential and commercial interiors. The identity presents its collections through texture, scale, and architectural context rather than traditional product catalogues.
Silex is a material studio specialising in natural stone surfaces for residential and commercial interiors. The identity presents its collections through texture, scale, and architectural context rather than traditional product catalogues.
The challenge
Stone brands often rely on dense technical catalogues and repetitive slab photography. Silex needed a more considered system that could communicate material detail while still feeling relevant to architects, designers, and private clients.
Stone brands often rely on dense technical catalogues and repetitive slab photography. Silex needed a more considered system that could communicate material detail while still feeling relevant to architects, designers, and private clients.
Approach
The identity combines warm limestone tones, deep charcoal typography, and close-up material photography. Large editorial layouts, precise specifications, and restrained digital interfaces allow each surface to feel tactile while keeping technical information easy to navigate.
The identity combines warm limestone tones, deep charcoal typography, and close-up material photography. Large editorial layouts, precise specifications, and restrained digital interfaces allow each surface to feel tactile while keeping technical information easy to navigate.
Gallery
